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A recent study has revealed that there are about 70 radio channels are existing in India. They operate in their vernacular language and some has got a wider network across the country. The advertisement and marketing in this field alone has seen many billions of dollars. So this has become a boon which was unexpected. |
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The number of stations has been constantly growing over the months. What should the maximum number of stations playing in a area so as not to lose the commercial viability? I think around 5. |
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Radio is becoming a big business in India and soon there would be more and more radio channels as this is one of the best way to earn money from entertainment market. |